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Unleash The Beast will be bucking their way back to Houston Texas, taking over Toyota Center

Updated: Oct 2, 2023

at: Toyota Center

Photographer: Carlos Santos


August 27 , 2023



After a long five years the wait is finally over…

Unleash The Beast will be bucking their way back to Houston Texas, taking over Toyota Center with Kubota PBR Houston on Jan. 26th and 27th. While the event will mark the seventh time in history that Unleash The Beast has taken over Houston, it will mark the PBR’s debut inside the home of the NBA’s Houston Rockets.

For two nights only, more than 30 of the best bull riders in the world will go head-to-head against the sport’s rankest bovine athletes, showcasing the ultimate showdown of man vs. beast in one of the most exciting live sporting events to witness. Tickets are on sale now at https://www.toyotacenter.com/events/detail/pbr2024


To kick off the Houston PBR Unleash The Beast two day competition return, Toyota Center hosted a Houston Mascot Bull Riding Competition. The special guest judges for the competition was the 2022 PBR World Champion Bull Rider Daylon Swearingen and Houston’s very own cowboy Howdy from the Houston Rodeo. Competing for the chance to donate to their favorite charity Clutch from the Houston Rockets, Orbit from the Houston Astros, Dynamo Diesel from the Houston Dynamos, Shrimp Louie from the Bubba Gump Shrimp Co., ChaCha from the Rainforest Cafe, and Sharky from the Houston Aquarium. The judges determined that our mascot Clutch from the Houston Rockets was the champion of this Bull Riding Competition and a donation to the charity of choice will be made in Clutches name.

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